Pricing, orders, and fulfillment for growing businesses
Built for growing businesses: take orders through your website, Business workspace, AI assistant, or sales partners. Give every buyer the right price, send each order to fulfillment, and keep invoices and tracking attached from sale to delivery.
One connected system for direct sellers, existing websites, and partner networks.
How it works
VialAPI applies the right catalog and price, routes fulfillment, and keeps the customer, invoice, status, tracking, and any exception attached to the same order.
A connected way to work
Three views of one workflow. Explore an illustrative order from first review to customer follow-through.
See the orders that need a decision beside the work already moving forward.
The customer, order details and fulfillment history stay together while you review the next step.
Selected order
Order history
Find the recorded outcome and the customer-facing invoice and tracking attached to the same order.
A clear handoff for your team and your customer.
Compare market scenarios, apply shared rules across products, and publish a clean price sheet that shows recipients only their prices—not your internal pricing logic.
Sync catalog and inventory, submit and look up orders, and receive signed status updates without rebuilding your customer experience.
POST /api/v1/orders
Idempotency-Key: order_…Branded catalog, your own domain, checkout, and customer order status—using the same products, pricing, fulfillment, and reporting. Until launch, connect an existing site through the API.
Get storefront launch updatesWays to sell
Direct orders, connected websites, and partner sales all use the same products, pricing rules, customer records, fulfillment flow, and order history.
Choose the customer and products, confirm their exact price, place the order manually or with AI assistance, send the invoice, and follow delivery from the same workspace.
For individuals and teams selling through conversations, referrals, or in person.
Sync the right catalog and inventory, submit each order once, route it to fulfillment, and send status and tracking back to your customer experience.
For established websites and platforms that want to stop building order infrastructure from scratch.
Onboard partners and downstream sellers, assign their prices and permissions, and keep their customers, orders, invoices, and commercial terms organized as the network grows.
For partnerships, reseller networks, and businesses growing through other sellers.
Onboarding
We connect the catalog, pricing, roles, shipping, and fulfillment, then run a complete order together so you know exactly what happens after the first sale.
Show us where orders come from, who needs pricing, and how fulfillment works today.
We set up your workspace, catalog, prices, roles, shipping, and order sources.
Confirm the price, fulfillment handoff, status updates, and notifications together.
Use your Business workspace immediately or connect your website after a successful sandbox test.
Developers
Sync catalog and inventory, submit each order once, find it by your own reference, and bring fulfillment status and tracking back to the customer. Certify the entire flow in sandbox before production.
See the API and integration guide →FAQ
A closer look at ordering, pricing, and connecting your existing tools.
Visit supportVialAPI is for direct sellers taking orders themselves, businesses connecting an existing website, and teams growing through partners or downstream sellers. Start with one way to sell and add others without rebuilding the workflow behind them.
Get started
Start with your Business workspace, connect the website you already have, or build a partner network. We’ll map the catalog, pricing, fulfillment, invoicing, and tracking behind it into one working sales flow.
One catalog. The right price. Every order connected through delivery.